|
|
|
|
|
SmartList™ Web Application Services Easy to use, effective and inexpensive SmartList™
was developed as an inexpensive but complete Web solution that niche-market
entrepreneurs could offer to merchants in their areas of interest. The
application allows merchants to take advantage of a variety of Web venues to
sell merchandise and incorporate their administration into a single package.
The result is an easy to use, low cost e-commerce solution that maximizes
inventory exposure. Web Site and Inventory PLUS
Central-Marketplace SmartList™ integrates
an editable Web site with a self-maintaining, displayable inventory and a
“central-marketplace” specialty site. Both are optionally linked to online
auctions. The program consists of two main parts: The Web site and the Visual
Catalog. The primary difference between them is their orientation. The Web
site is merchant oriented, that is, only the merchant’s inventory is
available, while the Visual Catalog is merchandise oriented and, in its
normal (central-marketplace) display mode, shows items from more than one
merchant. The Web site’s initial display is a list format and items may or
may not be accompanied by images. The Visual Catalog’s initial display is a
thumbnail image format. Images are required on the Visual Catalog but
optional on the Web site. Ideal for any Niche-Market SmartList™
can be customized for any niche-market and is licensed to a SmartList™
“Operator.” The Operator can then offer the package to merchants on a
subscription basis. Once configured and launched, the program is virtually
self-running, although Operators can control all aspects of client activities
with SmartList’s system administration console. More than just a Web
Site
Automatically-created Web
Site & Inventory Management System During SmartList™ Sign Up, a Web site home page is automatically created from information and images supplied by the subscriber, using a simple “fill in the blanks” online form. As inventory is added, appropriate category links automatically appear on the merchant’s Home page. The public sees the inventory as interactive, sortable lists and can view detailed information about individual items by selecting the item. Your own online Control
Center SmartList™ includes a secure and private administrative program, SmartList™ Manager. All housekeeping functions including adding, editing, deleting items from SmartList™, adding the PayPal payment method and linking to on-line auctions are done here. In addition, one can edit Visual Catalog entries or delete items from both programs simultaneously. Items without images are added directly to the SmartList™ inventory. Items with images are entered on the Visual Catalog first and can be immediately shared with the SmartList™ inventory using the “Find it” button that provides for the automatic copying of item data into a SmartList™ entry. Loaded
with Features and Flexibility SmartList™ Manager
also permits merchants to edit the text and images on their Home page or add
or delete their auction affiliations at any time. It includes the ability to
automatically link to on-line auction programs simply by logging in the
merchant’s ID. Automatically generated image links allow merchants to show
their on-line auctions to their Web site and Visual Catalog visitors and, in
turn, show their entire inventory to their auction visitors. Enhance your Auction Results SmartList’s “Auction Ad Creator” provides the merchant with an automatically created, editable and professionally formatted auction display ad constructed from SmartList™ item data. It includes the merchant’s home page logo and shipping policies as well as links to his Web site and Visual Catalog. If an item is linked to an online auction, an appropriate image link is automatically displayed and bids may be placed directly from the Web site or Visual Catalog item display. In addition, image links are provided for placement anywhere on the Web. The Visual Catalog
Whatever catches your eye On the Web, a good image can make the difference between getting the sale or not. SmartList’s Visual Catalog program lets merchants create display ads with images. The catalog is presented as a series of thumbnail images, eight to a page, with truncated descriptions and a navigation bar. This “browse” feature allows rapid evaluation of items and has proven to be more compelling to view than a text-only list of items. The experience brings the user closer to the “live” experience of looking at merchandise where his interest is piqued by whatever "catches his eye." Clicking on an image thumbnail or a “View Description” hyperlink displays a full screen description of the item with a 320 pixel wide image along with associated e-commerce links. Zero in on exactly what
you’re looking for Items can be viewed in chronological order, by category or by specific characteristics common to that category. Users can also search by key words that may be found in an ad’s description or for a specific merchant’s name. Easily upload
your text and images Merchants enter their items in the Visual Catalog using a “fill in the blanks” online form. During ad creation, the Visual Catalog program transfers the item’s image from the merchant’s computer to the SmartList™ server where the image is automatically resized, duplicated and stored. The program simultaneously creates a physically lighter large image as well as a thumbnail image. Your own “Private Catalog” A powerful feature of the Visual Catalog is each merchant’s “Exclusive Link”. This automatically creates a private catalog of the individual merchant’s material. The catalog is labeled with the merchant’s name and has a special sidebar menu providing access to only his material. The “Exclusive Link” is generically available on a SmartList™ Web site and can be placed anywhere the merchant has access, including on-line auction sites. Getting paid is easy When a merchant creates a Visual Catalog ad, he has the
option of signing up for PayPal, an online payment method that has gained
great acceptance in the online community. Those with an existing account
simply type in their user ID and the appropriate PayPal code and icon is
automatically appended to the bottom of the ad description. If the ad is shared in the SmartList™
inventory, the PayPal code will exist there too. |
|
|
|
|
|
Copyright © 2001 ROKO Design Group,
Inc. All rights under copyright are
reserved to ROKO Design Group Inc. Use, duplication, disclosure, or
dissemination in any form of the information in this document is reserved
exclusively to ROKO Design Group Inc. |
